TEAM ZOELLA JULY 25, 2021

Fresh and Funky Graphic Tees That Are Guaranteed to Make a Statement

Slogan tees did the rounds a few years ago as feminist statements became the focal point of this out-there trend, but recently the focus has turned to fun, fresh and lighthearted graphics and sayings that spark a smile and ironic 'lol'.

Get ready for the stares and intense reading faces of those that walk past you in the street, it’s statement tee shirt time people! Slogan tees did the rounds a few years ago as feminist statements became the focal point of this out-there trend, but recently the focus has turned to fun, fresh and lighthearted graphics and sayings that spark a smile and ironic ‘lol’. 

Gen Z and TikTok humour are one likely influence, but this trend originally dates back to the early ’00s with everyone from queens Britney Spears and Paris Hilton rocking a graphic tee with a low rise jean. This streetwear staple is the perfect throw on and go item for days when you need to leave the house in a hurry and your bar/beach/dinner reservation is calling your name, and is guaranteed to earn you compliments aplenty from both strangers and pals alike- designs not to be worn on the days you want human interaction at a minimum!

Add some feel-good to your ‘fit this summer and embrace your playful side- it looks good on you …

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TEAM ZOELLA JULY 1, 2021

Everything On Our Lust List From Collusion

With inclusive sizing and a range of unisex designs that you can look cute AF matching with your S/O in, there's certainly no harm in having a cheeky scroll in the Love Island ad break, right?

If you’re anything like us then the ASOS app is visited similarly to our holy grail social media- regularly, obsessively and with bated breath at what newness awaits us. It’s no surprise therefore that coming of age brand COLLUSION which is exclusive to the site is one we simply can’t get enough of. With inclusive sizing and a range of unisex designs that you can look cute AF matching with your S/O in, there’s certainly no harm in having a cheeky scroll in the Love Island ad break, right?

Key mentions go to the green knitted swirl co-ord that is giving 10/10 House of Sunny vibes, the satin zebra print scarf top that would look banging with a golden tan, and the unisex branded shorts for slobbing out in front of the TV in. It’s affordable, unique, and with six collaborators- students, stylists, activists, image-makers and authors- designing for the label in the past year, you know you’re on the right track for a stylish outfit you can rely on.

Which items are going straight into your basket? No judgement on the quantity of pieces here…

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TEAM ZOELLA JUNE 17, 2021

Hot Weather Heroes for When It’s too Hot for Clothes

The Tesco fridges are ransacked of Pornstar Martini cans, your skin is constantly sticky with SPF and the faint 'it's coming home' chants can be heard far and wide from pubs up and down the country- yep, you guessed it, the heatwave is HERE!

The Tesco fridges are ransacked of Pornstar Martini cans, your skin is constantly sticky with SPF and the faint ‘it’s coming home’ chants can be heard far and wide from pubs up and down the country- yep, you guessed it, the heatwave is HERE! After possibly the longest winter of all time in which you’d be forgiven for entirely forgetting what a full dose of Vitamin D felt like, the sun is out and it feels bloomin’ fantastic. There’s nothing like a forecast of pure sunshine and good vibes to make you realise the U.K. ain’t half bad after all, and you best believe we’ll be soaking up every last bit of sunshine and pub garden Pimms we can get our paws on. 

In these desperate times cotton, linen and easy breezy fabrics are your BFFs.

We know what you’re thinking- what could there possibly be to complain about in this sun soaked scenario? We hear you, and the answer: getting dressed. Everything is hot, so very hot, and if wearing nada was a possibility it would probably still be too warm. In these desperate times cotton, linen and easy breezy fabrics are your BFFs, along with white t-shirts you can be 200% sure your inevitable sweat marks aren’t showing through and smock dresses that essentially feel like a ginormous tent billowing in the wind. Dressing practically for these unusually pleasant conditions is the priority, but there’s also no time like a heatwave to rock a bold print you might normally shy away from or to expose a little extra skin (if you feel comfortable) to lap up the rays and add some colour to those limbs. 

Add a bucket hat and your fave sunnies and you’re officially picnic/beach/beer garden/mini golf ready!

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TEAM ZOELLA JUNE 10, 2021

Colourful Knits and Crochet Pieces To Brighten Up Your Summer Wardrobe

The warm weather is now upon us and with that comes fun and fresh trends that may feel a little 'out there', but crochet is here to stay for summer '21 and we're here to tell you it's worth your time...

Okay hear us out. When you think of crochet, the image that springs to mind might be of a holey, ill fitting piece that your grandma proudly created but has been sat at the back of your wardrobe for 3 plus years, but it doesn’t have to be this way! The warm weather is now upon us and with that comes fun and fresh trends that may feel a little ‘out there’, but crochet is here to stay for summer ’21 and we’re here to tell you it’s worth your time…

Festivals and travel might be off the cards or still feel totally foreign this year, but nothing screams Coachella more than a crochet co-ord, and regardless of our attendance to said coveted festival you best believe our summer outfits will be on par with the Extraness of the stateside event. 

Crochet is far from dowdy, and the likes of Kylie Jenner are proving so, recently seen rocking a Natalia Fedner knit dress on a tropical getaway that screamed effortless sex appeal and va va voom. The boho style is perfect teamed with messy, undone hair, oversized earrings and paired back accessories, letting your outfit do all the talking at whichever social occasions you’re flitting between during this season of fun, fun, fun. 

Sweater vests took Instagram by storm over the winter and crochet feels like the warm weather extension of this, allowing you to layer thin knits and playful designs for some extra warmth and style points whilst looking trés cool doing so.

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TEAM ZOELLA MAY 6, 2021

Ugly but Stylish Dad Sandals We’ll Be Wearing In Summer ’21

In true Dad style, the chunky, often thick strapped shoe is comfortable, practical and everything you need for day trips, staycations and simply carrying your Asda shop up the hill on the way home- we stan the versatility!

Did someone say Marmite fashion coming through? Ohh yes they did! You either love it or you hate it when it comes to some fashion trends (cycling shorts and low rise jeans we’re looking at you) but Dad sandals ain’t budging for the summer season ahead and this week’s edit has the best of the bunch …

It’s Louis Theroux made cool, it’s everything in the world that really shouldn’t be stylish but just is.

Think Dad at the BBQ taking pride of place flipping burgers, Dad on a camping trip carefully assembling the tent poles in order, or Dad on a day trip with the AA road map in hand and sandwiches expertly refrigerated in the cool box. It’s Louis Theroux made cool, it’s everything in the world that really shouldn’t be stylish but just is. And in true Dad style, the chunky, often thick strapped shoe is comfortable, practical and everything you need for day trips, staycations and simply carrying your Asda shop up the hill on the way home- we stan the versatility! 

Chanel offers the creme de la creme of chunky sandals, but if you don’t want to be stuck eating beans on toast for the rest of eternity then keep scrolling for the best high street dupes …

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TEAM ZOELLA APRIL 8, 2021

The Nostalgic Nineties Pieces You Need To Do Kate Moss Proud

You're wearing low rise jeans, Britney is blasting through the radio and everything you're seeking in a relationship is inspired by the iconic Posh and Becks- yep, you've woken up in the '90s.

The ’90s called and they want their sh*t back…

You’re wearing low rise jeans, Britney is blasting through the radio and everything you’re seeking in a relationship is inspired by the iconic Posh and Becks- yep, you’ve woken up in the ’90s. More simplistic and toned down than its ’80s sister, the ’90s exudes cool girl, supermodel chic, with fun accessories in the form of mini bags, scrunchies and jelly shoes. If you’re a fan of playful, youthful style, this one’s for you…

’90s exudes cool girl, supermodel chic, with fun accessories in the form of mini bags, scrunchies and jelly shoes.

TikTok has been bursting with ’90s inspired ‘fits of late, many of which are helped along by the vintage and second-hand shopping revival that makes it easy to see, shop and style looks that have nostalgic influences. Alongside the wonders that the high street has to offer, Depop is high on the list of places to go for working this trend into your wardrobe, and it’s good for le old planet too!

If you’re new to the trend but wanna get in on this one quickly, here’s what you need to know, stat: slip dresses, low rise everything, light wash denim, capri pants, crop tops, halter necks, LBDs, mini skirts, chokers, cycling shorts, tie-dye and spaghetti straps galore. As this era was all about celebrity street and red carpet style, it’s always wise we look to the queens of this era when nailing a ’90s inspired look. We’re talking The Spice Girls, Kate Moss, Princess Di (yes we’re still not over her cycling shorts/athleisure looks), Jennifer Aniston, Sarah Jessica Parker, Halle Berry and Clare Danes- they are simply chefs kiss and you won’t go far wrong by following in their footsteps.

Some say to avoid the low rise fits and kitten heels, but we’re of the school of thought that there is no such thing as too Extra when it comes to this golden era of fashion. You heard it here first people…

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